The Fiorentino Group Florida Trend Ad Design showcases the strength of the brand with 20 years of hard work, dedication, and experience. The message of the ad is bold and proud with the “20 years” being made of photographs of the team. We were able to include multiple images in the numbers by segmenting them into even pieces. This creates a massively impactful graphic that shows the legacy of the firm and all its hard work.
The background is formatted with the firm’s core values repeating in a vertical pattern. The lowered opacity and fading edges add to the sense of depth in the ad’s composition. We’ve applied the rule of thirds to the layout to make clear spacing for the main graphic and bottom sub section. The light background with the warm, blurred image create high contrast with the blue above. It also provides the perfect backing for the paragraph text and contact info. This allows us to use the brand’s color scheme while keeping contrast and legibility.
The Fiorentino Group Florida Trend Ad Design creates an impressive ad with photography, type design, and type hierarchy. We’ve also worked on the The Fiorentino Group Website Design and The Fiorentino Group Campaign.