5 Reasons Your Website Isn’t Selling

When business owners come to us, it’s typically because they want to generate more leads and make more sales through their website. And usually, they put all their focus on design and messaging. Those are certainly important factors to consider, but more importantly, some websites never have a chance to sell

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Why The Right Content Matters for Your Website’s Success

When was the last time you read the words on your website? When people first arrive at your website, what do they see? What are the words they read? Good websites show a positive image that represents their product or service. Often it’s an image of happy “customers” – this

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Does Your Business Need Online Reputation Management?

Does your business have an online presence? If you answered yes, then you either have a website, social media pages, or both. How are your online reviews? Do you have 5-star ratings on your Google my Business Page? Are you on Angi, Yelp, and other review sites? Online reputation management

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Why Email Authentication is Important for Your Business

Today, every successful business relies on email marketing to send clients and prospects notifications, promotions, and updates. Email marketing is beneficial to both businesses and customers, however, it can be tricky to get people to open your email with so much spamming and spoofing out there. Your email campaigns won’t

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PPC vs. SEO – Which One is Right for My Business?

On the first day of your intro to online marketing, you will hear the terms PPC and SEO. And as you continue your education, you will keep seeing these terms – for good reason. Both bring a lot of value, but like most things, context matters. So PPC vs SEO

Why Responsive Website Design Matters

If you have a website or are thinking about getting one, you may have wondered why responsive website design matters. Responsive website design is the idea of designing and developing a website that responds to the user’s behavior and environment based on screen size, platform, and orientation. Responsive website design