IOSync Pocket Folder Design

IOSync Pocket Folder Design

To sync all of the company’s marketing materials together, we created the IOSync pocket folder design. This design features imagery from the logo we previously developed, including the geometric shapes that symbolize the company’s smart home technologies. By using these elements, we’re able to connect all of the marketing materials together in a cohesive visual brand. The IOSync pocket folder design includes space for the business cards, brochures, and flyers we previously designed for the company, allowing the various print materials to coexist in one space.

IOSync offers multifamily housing, student housing, resorts, venues, and other communities the ability to sync up to smarter living. Their smart home services and products create efficient living environments so that property managers and residents can experience integrated lifestyles. With IOSync’s smart home solutions, communities and residents can step into the future and sync their lives to added security, convenience, and more.

In addition to the IOSync pocket folder design, Doohickey also created the company’s website, business cards, brochures, flyers, and logo. By creating the IOSync logo design as the starting point for the brand, we were then able to display the logo, as well as an established color scheme, across these numerous marketing materials. The IOSync print campaign implements this cohesive brand, making it easier for existing and potential clients to recognize IOSync from a glance. By developing a strong visual brand, we’re also able to boost IOSync’s brand awareness in the market, making them more recognizable amongst their competitors.

Shading Options: Flat vs. Dynamic Design

 

Coloring vector shapes for logos uses either flat colors or gradients. Flat logos typically consist of one or two single shades of color that are applied across the whole shape. Gradient logos use two shades of colors that fade into each other to give a sense of dimension and really help make the logo pop. All gradient logos designed by Doohickey® include a flat color version.

Brand Style Guide: Establish Professional

Brand Guidelines

 

Your logo is the face of your business, it's usually what gives people their first impressions before engaging with your brand directly. We put a lot of care into our logo designs by arranging compositions, choosing the right typefaces, packing designs with meaning and more. With a brand style guide, you'll be able to create a more cohesive brand identity across every corner of your business. From brochures to websites and more, we'll help you build an even stronger look and feel for your brand with custom-made brand style guide.

Color Options: Coverage for All Applications

 

Choosing the right colors is an important part in creating your brand identity, but did you know there are different types of coloring systems in graphic design?

RGB: is typically how your monitor displays color using light.
CMYK: A printing process where the ink is applied on press in a 4 step layered process.
Pantone: A color matching system with set swatches that are premixed and used in printing (like paint at the store)
Hex: A color-coding system used on websites.

File Types: Raster vs. Vector

 

When it comes to logos, it’s important to have the right files for the right occasion. Pixel-based raster files like JPEGs and PNGs are what you normally see on the web, they come in smaller file sizes and are easy for web browsers to load. However, these files are limited in their size and trying to use them in anything larger than a business card for print can result in low quality pixelation. With EPS and PDF files, you will be able to scale your design to any large sized print and retain the sharpness and quality of the design. This allows your logo to be applied practically anywhere from merchandise to large scale advertising such as billboards.

Select a Style: Customizing Your Logo

Darryl Hall Homes Logo Design
Atmospheres Logo Design
IOSync Logo Design

Text Only

Abstract

Illustrative

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