In a technology-based industry, the latest trends are constantly changing, developing with every technological advancement. As a company in that industry, it’s important to change with the times and appear up-to-date with the latest happenings. As we were developing the Dealer IT website, we discussed helping the IT company completely update their brand, starting with a new logo. The resulting Dealer IT logo design allows the company to stand out from their competitors while reflecting their innovative industry.
As we developed the Dealer IT logo design, we aimed to communicate the company’s service of providing their clients with modern technology solutions by leveraging their connections with nationwide vendors. As a result, they become an extension to dealerships and foster relationships that benefit their clients. To illustrate this, we used the connecting dots within the logo, allowing the imagery to speak for the company’s interconnecting abilities.
Dealer IT is a solution partner for automotive dealerships that offers IT support to improve company efficiency and create peace of mind. In addition to IT management, they also offer help desk, CRM support, DMS, and vendor management. Dealer IT strives to provide their clients with IT solutions to optimize their business for future growth.