Mike Bell Insurance Agency Website Design

Mike Bell Insurance Agency Website Design

When one of our neighbors told us he needed an updated website design, we were happy to help! With a location within walking distance of the beach, we wanted to give the Mike Bell Insurance Agency website design a look that appealed to local potential clients in the area. The resulting website uses beachy tones and language that draws potential customers in with a personal approach.

That personal approach gives the Mike Bell Insurance Agency website design an advantage over competitors. By appealing to clients on a direct and personal level, the website communicates directly to the company’s target audience. This also makes the information on the website more relevant to those potential customers. The website was designed with user experience in mind as well, making it easy for interested clients to find details regarding the specific services they’re searching for.

The previous website design also neglected to provide potential customers with opportunities to contact Mike Bell Insurance Agency. To remedy this, we added call-to-action (CTA) buttons within the design, a linked phone number on the header, and a contact form. It’s important to provide customers with varying methods to reach out, whether by a form, phone, or email. Combined with inviting, personal language, these CTA’s encourage interested website visitors to take action and reach out.

Mike Bell Insurance Agency offers clients with numerous insurance coverage, including homeowners insurance; flood insurance; auto, boat, motorcycle & RV coverage; and commercial coverage. Locally owned and operated, Mike Bell Insurance Agency is located in Jacksonville Beach, FL and works closely with their clients to offer personalized coverage.

Website: mikebellinsurance.com

Mike Bell Insurance Agency Website Design Mike Bell Insurance Agency Website Design

Shading Options: Flat vs. Dynamic Design


Coloring vector shapes for logos uses either flat colors or gradients. Flat logos typically consist of one or two single shades of color that are applied across the whole shape. Gradient logos use two shades of colors that fade into each other to give a sense of dimension and really help make the logo pop. All gradient logos designed by Doohickey® include a flat color version.

Brand Style Guide: Establish Professional

Brand Guidelines


Your logo is the face of your business, it's usually what gives people their first impressions before engaging with your brand directly. We put a lot of care into our logo designs by arranging compositions, choosing the right typefaces, packing designs with meaning and more. With a brand style guide, you'll be able to create a more cohesive brand identity across every corner of your business. From brochures to websites and more, we'll help you build an even stronger look and feel for your brand with custom-made brand style guide.

Color Options: Coverage for All Applications


Choosing the right colors is an important part in creating your brand identity, but did you know there are different types of coloring systems in graphic design?

RGB: is typically how your monitor displays color using light.
CMYK: A printing process where the ink is applied on press in a 4 step layered process.
Pantone: A color matching system with set swatches that are premixed and used in printing (like paint at the store)
Hex: A color-coding system used on websites.

File Types: Raster vs. Vector


When it comes to logos, it’s important to have the right files for the right occasion. Pixel-based raster files like JPEGs and PNGs are what you normally see on the web, they come in smaller file sizes and are easy for web browsers to load. However, these files are limited in their size and trying to use them in anything larger than a business card for print can result in low quality pixelation. With EPS and PDF files, you will be able to scale your design to any large sized print and retain the sharpness and quality of the design. This allows your logo to be applied practically anywhere from merchandise to large scale advertising such as billboards.

Select a Style: Customizing Your Logo

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