The Parc Group Pioneer Village Community Logo Design

The PARC Group Pioneer Village Community Logo Design

We love watching our clients grow! For this Crosswater at Nocatee sub-community, we drew inspiration from a previous set of logos we created to maintain brand consistency. As a result, the PARC Group Pioneer Village Community logo design fits in with logos for other sub-communities while still standing out on its own.

The design features compass imagery to reflect the theme of exploration, discovery, and pioneering. We also added the Crosswater at Nocatee logo to the bottom of the design, which helps draw the parent community and sub-community together.

The PARC Group is a real estate developer located in Jacksonville, FL. For over 25 years, they’ve developed premier residential and mixed-use communities in Northeast Florida. From the Intracoastal to Nocatee, their award-winning and highly recognized real estate development projects include office parks, condominiums, country club communities, and residential neighborhoods. The PARC Group is dedicated to environmental preservations, livability, and sustainability.

In addition to creating The PARC Group Pioneer Village Community logo design, Doohickey also created marketing materials for other PARC Group communities, including Crosswater at Nocatee and River Landing at Nocatee. We also designed The PARC Group Schoolyard sitemap flyer, which features the Schoolyard logo we created as an essential component of the design.

Shading Options: Flat vs. Dynamic Design


Coloring vector shapes for logos uses either flat colors or gradients. Flat logos typically consist of one or two single shades of color that are applied across the whole shape. Gradient logos use two shades of colors that fade into each other to give a sense of dimension and really help make the logo pop. All gradient logos designed by Doohickey® include a flat color version.

Brand Style Guide: Establish Professional

Brand Guidelines


Your logo is the face of your business, it's usually what gives people their first impressions before engaging with your brand directly. We put a lot of care into our logo designs by arranging compositions, choosing the right typefaces, packing designs with meaning and more. With a brand style guide, you'll be able to create a more cohesive brand identity across every corner of your business. From brochures to websites and more, we'll help you build an even stronger look and feel for your brand with custom-made brand style guide.

Color Options: Coverage for All Applications


Choosing the right colors is an important part in creating your brand identity, but did you know there are different types of coloring systems in graphic design?

RGB: is typically how your monitor displays color using light.
CMYK: A printing process where the ink is applied on press in a 4 step layered process.
Pantone: A color matching system with set swatches that are premixed and used in printing (like paint at the store)
Hex: A color-coding system used on websites.

File Types: Raster vs. Vector


When it comes to logos, it’s important to have the right files for the right occasion. Pixel-based raster files like JPEGs and PNGs are what you normally see on the web, they come in smaller file sizes and are easy for web browsers to load. However, these files are limited in their size and trying to use them in anything larger than a business card for print can result in low quality pixelation. With EPS and PDF files, you will be able to scale your design to any large sized print and retain the sharpness and quality of the design. This allows your logo to be applied practically anywhere from merchandise to large scale advertising such as billboards.

Select a Style: Customizing Your Logo

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