Doohickey Services Search Engine Optimization

Wait, Google’s Storing What?

How many times have you Googled your own company? Come on, it’s okay; we all do it. After all, it’s great seeing your company’s site at the top of Google’s first page. Unfortunately, that might not be your real ranking.

Google personalization—Google’s ability to use data about your searches, app interactions, and location data—tailors your search results more than you may realize. As a result, your company’s website may be positioned differently than what your customers see on their screens.

Even if you’re not a Google user, you still may be experiencing this issue due to your local device. Don’t worry. We have a fix for you, too.

Google keeps it personal.

Just how well does Google know you? Better than you might think. A variety of factors influence Google’s first page; not just your previous searches. For starters, the device you use, searching while logged into your Google account, and the previous links you’ve clicked on play a factor, too.

Your location narrows search results down so they’re city-specific. That’s why Google points you in the direction of the nearest pizzeria, instead of one in upstate New York. A work computer might show your company at the top of Google’s first page, but your cell phone’s IP address might show a different ranking when you’re at home. If you’re not showing on the first page at all, Doohickey can help you increase your ranking.

Social media also plays a factor. Restaurants your friends have reviewed and articles they’ve shared might get a bump in your own searches.

Your own social media interactions change the site suggestions for a search, too. Every like and tweet develops your personal brand, which Google uses when curating your search results. Bet you wish you’re wishing you hadn’t Googled those Justin Bieber tour dates now, aren’t you?

If it’s not on Google’s first page, where does it go?

Google organizes your data to provide a personal experience. However, that might give you a false perception of where you’re ranked. Too many searches of your company’s name may be causing you to rank higher than you think you are. If that’s the case, Doohickey can help make sure search engines see your site and boost you back to the top.

To begin, clear your cache and erase a chalkboard-worth of files and data. Then log into Google, so you can clear your compiled data for a truly clean slate.

Your web history data is organized by “Web & App Activity,” “Location History,” “Device Information,” “Voice & Audio Activity,” and “YouTube Search History.” Everything is saved from the YouTube videos you’ve viewed to your Maps searches. With all this data altering the results on Google’s first page, it might be time to clear that slate after all.

Don’t worry, we have you covered.

Are you ready to see where your website is really positioned? You can disable Google’s activity storing with a few simple clicks. You’ll be seeing Google’s real first page in no time!

After logging into Google, click on the blue “My Account” button from the top right drop-down menu.

Make sure your ranking is on Google's first page.

Under “Personal Info & Privacy,” click on “Go To My Activity.”

Make sure your ranking is on Google's first page.

On this page, you can see all your data in Bundle View or Item view. Bet you didn’t know that was all in there.

Make sure your ranking is on Google's first page.

Click on “Delete Activity By” on the left taskbar, and choose the range of data you want to delete. You can choose data from “All Time” under the drop-down menu.

Make sure your ranking is on Google's first page.

You can control the data Google saves by going to “Activity Controls.” Google organizes your web history from this control panel. To keep Google from storing this data, view previous activity, and delete by activity type.

Now your web history is clear, your secrets have been erased, and you can finally see Google’s first page.

Need help with your website ranking? For help with your SEO efforts, click here or contact us now.

Shading Options: Flat vs. Dynamic Design


Coloring vector shapes for logos uses either flat colors or gradients. Flat logos typically consist of one or two single shades of color that are applied across the whole shape. Gradient logos use two shades of colors that fade into each other to give a sense of dimension and really help make the logo pop. All gradient logos designed by Doohickey® include a flat color version.

Brand Style Guide: Establish Professional

Brand Guidelines


Your logo is the face of your business, it's usually what gives people their first impressions before engaging with your brand directly. We put a lot of care into our logo designs by arranging compositions, choosing the right typefaces, packing designs with meaning and more. With a brand style guide, you'll be able to create a more cohesive brand identity across every corner of your business. From brochures to websites and more, we'll help you build an even stronger look and feel for your brand with custom-made brand style guide.

Color Options: Coverage for All Applications


Choosing the right colors is an important part in creating your brand identity, but did you know there are different types of coloring systems in graphic design?

RGB: is typically how your monitor displays color using light.
CMYK: A printing process where the ink is applied on press in a 4 step layered process.
Pantone: A color matching system with set swatches that are premixed and used in printing (like paint at the store)
Hex: A color-coding system used on websites.

File Types: Raster vs. Vector


When it comes to logos, it’s important to have the right files for the right occasion. Pixel-based raster files like JPEGs and PNGs are what you normally see on the web, they come in smaller file sizes and are easy for web browsers to load. However, these files are limited in their size and trying to use them in anything larger than a business card for print can result in low quality pixelation. With EPS and PDF files, you will be able to scale your design to any large sized print and retain the sharpness and quality of the design. This allows your logo to be applied practically anywhere from merchandise to large scale advertising such as billboards.

Select a Style: Customizing Your Logo

Darryl Hall Homes Logo Design
Atmospheres Logo Design
IOSync Logo Design

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